Sitemap is a file that is needed to increase the indexing speed of your website by search engines. To create a Sitemap in PrestaShop 1.7, you need to install and configure a special “Google Sitemap” module.
Magento 2 offers a variety of tools for configuring site design. These tools let you customize the header and footer sections, add a favicon, customize transactional emails, product image watermarks and some other components of your webstore. Let’s take a closer look at the design customization tools found under Content > Design > Configuration on Magento 2 Admin panel.
So, you have already realized the power of ecommerce and now you are actively engaged in the development of your online store. And, sure enough, you are interested in increasing the sales and expanding your business. If so, I guess it will be interesting for you to learn more about such ecommerce marketing tools as “pre-order” and “waiting list”.
Time is a valuable resource and no one wants to spend it meaninglessly waiting for something. It is true for online shopping just like for everything else. You will not find customers that will be happy to wait minutes for a page to load. Loading speed is a parameter too important to be ignored. It should be optimized and improved constantly with all the known methods. That’s why we have developed the Defer JS extension for Magento 2 to speed up your online store.
Let’s take a closer look at the basic structure/architecture of the adminhtml directory in Magento 2 and learn the difference between this directory and front end. This topic is included into the Magento 2 development certification exam, so it’s really worth paying attention to.
Magento 2 has a modular structure, the specifics of which are aimed at its expansion and convenience of customization. All the Magento 2 module catalogs, that are preinstalled in the basic version, contain 3 basic types of structures:
SEO settings play an important role in the life of a website. Without them, you won’t be able to increase the position in the search result and provide visitors exactly with the products they are looking for. In this article, we will discuss such an important SEO tool as <alt> and <title> attributes of a product image. But first, let’s take a look at some theory.
In this article, I am going to explain what is a layout overriding and what is a basic difference from layout extending. So at first let’s figure out what is a layout in Magento. The structure of all pages is described in a layout file. Basically, layout is a XML file, where page elements arrangement is assigned with a help of instructions and declarations. Here we are talking about containers (for example header, footer) and blocks (for example search in header, newsletter in footer). Read more
This page is like Monday: no one wants it to come, no one likes it, but you can’t avoid it. Just as every page of your online store, a 404 error page shouldn’t be neglected. That’s why it is better to pay special attention to this “hope-I-will-never-see-you” page and use it to strengthen customer relations. We have compiled the best advice to help you create a great 404 error page. Let’s start!
It is impossible to launch a successful marketing or advertising campaign without basic marketing knowledge. That’s why it is so important to understand the main marketing principles, especially when we are talking about ecommerce, where competition is extremely high. Today we will talk about AIDA as one of the oldest, but still working marketing models.