Magento is an open source ecommerce platform, created in 2008. Over the decade, the platform gained popularity among retailers around the world and is currently recognized as one of the most comprehensive online retail softwares. Why? Read the article to find out. Here you will find an easy to grasp but insightful description of Magento, its history, features, version comparison.
Happy Halloween – carved pumpkin time is here! Find out in our article about the most popular Halloween costumes and how top brands take advantage of the holiday shopping frenzy. On top of that, we are going to share some inspiring Halloween ideas and tips for your business.
A website can do a much greater job for your business development than you think. At the same time, creating this website is not an easy process – it will require a lot of effort from your side. Getting on this path, you need a reliable partner to help you overcome all the challenges. A successful website can only appear based on smooth cooperation between the development team and a business owner.
Today, many people stake claims that brick and mortar retail era is nearly over. The digital breakthrough pushes people towards technological solutions in shopping. However, this statement is not entirely fair. Find out here why major brick and mortars go for ecommerce websites, and what is the deal with the ecommerce-only companies going for physical stores.
Fashion is no longer what we see only on the red carpet or on TV shows like America’s Next Top Model. It is everywhere – we live in a world of fashion frenzy. This huge industry is worth hundreds of billions, and it is still emerging. New trends appear every couple of months, changing the way people dress and what they look for. When talking about fashion in general, jewelry is always a hot topic. For many people, it is not just some simple trinket but a means of self-expression.
Have you ever wondered who are your customers? How old are they? How do the shopping habits vary among age and generations? In this article, we will define Generation Y and Z, and you will learn how to adjust your marketing tactics to target two biggest generation groups – Millennials and Post-Millenials.
Check out this article and find out what ecommerce platform will perfectly fit the needs of your online store – Magento or Shopify. What are the core Magento and Shopify ecommerce features, and how they differ in their pricing? What gateways do these platforms support? Find out everything about Magento vs Shopify, and pick the best platform for your store.
How to start an online business from scratch? This is one of the main questions a future retailer asks himself. Currently, ecommerce comes in a variety of forms, with dropshipping and online marketplaces among the most trending models of organizing online retail. But which one will be the best for your business? Let us explore together.
If you have already decided that your next e-commerce site is going to be Magento-based, you are apparently aware of the benefits this technology brings. Together with extensive customizable features and utmost scalability, Magento stands out with its competitive pricing.