To pass the Core Web Vitals test, your ecommerce store needs to deliver a fast, responsive experience for at least 75% of visitors. Google measures it using real-world data from Chrome users over the past 28 days.
As an online store owner, you might not understand why your marketing isn’t generating sales despite high website traffic.
One of our clients at BelVG faced this exact issue: good traffic from SEO and social media, but low sales. To address this, we analyzed their website page by page to identify where users dropped off during purchasing.
Did you know that only 1% of users say ecommerce websites meet their expectations on every visit? Many business owners often ask themselves how to help users navigate their stores more effectively without missing opportunities to increase conversions at the same time.
But great news: a website UI user experience audit can help you! We’ve gathered all the necessary information for you to understand the process, including audits, UX research, data gathering, and other essential aspects. Let’s dive into how to conduct a UX audit and its best practices.