Nowadays the biggest ecommerce retailers challenge is how to reach to their potential customers, and this is what marketing and promotion for. Yet unfortunately, many online shops limit promotional activities to social networks and rob themselves of wonderful opportunities and results they could have never imagined. A popular ecommerce platformPrestaShop offers a rich variety of marketing modules, and in this article you will find the selection of the best.
Table of contents:
Newsletter & SMS
Promotions & Gifts
Referral & Loyalty programs
Flash & Private Sales
Cross-selling & Product Bundles
Wishlist & Gift Card
Newsletter & SMS Modules for PrestaShop
Newsletter Pro Module. Newsletters are an important aspect of online store promotion, and this module allows to handle such emails like a pro. Create and customize advertising and special offer emails and send them out to your potential clientele faster and easier than with any other module.
Compatibility: v1.4.0.1 – v1.7.5.1
Price: €89.99
MailChimp Module. This free module is a wonderful email solution for small businesses, allowing you to wield a huge range of customizable letters – from order and abandoned cart notifications to product recommendations, newsletters and so on. This module also allows you to see and measure the ROI of your email campaigns.
Compatibility: v1.6.0.4 – v1.7.5.1
Price: Free
Free SMS Notifications using own network Module. If you still trust SMS notification better than social networks or email ones, this module is for you. It sends out a notification to both admin and customers about changes in order status or other important events (item out of stock, customer registration, etc.). With Free SMS Notification you can also launch an SMS marketing campaign.
Compatibility: v1.3.0.1 – v1.7.5.1
Price: €49.99
Promotions & Gifts for PrestaShop
Promotions and discounts (3×2, sales, offers, packs) Module. This module is a smart promotion solution with extensive functionality for your PrestaShop webstore. Having installed it, you will be able to create promo banners on any page you wish, generate all sorts of promotions and apply them to the items or the customers of your choice.
Compatibility: v1.4.0.1 – v1.7.5.1
Price: €99.99
Loyalty Coupons / Discount vouchers after purchase Module. Improve customer loyalty to your brand with the help of the Loyalty Coupons module. It allows to create a variety of cart rules that will automatically generate vouchers and grant them to customers after they have made a purchase.
Compatibility: v1.4.0.1 – v1.7.5.1
Price: €59.99
Free Promo Popup. Wish to introduce a little bit of festive spirit and create a special atmosphere during the holiday season? Download this solution and get numerous popup designs for the most prominent ecommerce events – Halloween, Black Friday, Cyber Monday and Christmas. Also, you get 5 additional basic backgrounds that you can customize yourself.
Compatibility: v1.7
Price: €59.99
Referral & Loyalty programs for PrestaShop
All-in-one Rewards: loyalty sponsorship affiliation Module. Get yourself a comprehensive customer loyalty system with this module. All-in-one Rewards tracks customers actions and automatically rewards them. Store admin determines the form of rewards: either “points” or real money. The module also has a balanced Loyalty and Sponsorship programs which you can implement for your webstore.
Compatibility: v1.2.5.0 – v1.7.5.1
Price: €199.99
Advanced Loyalty Program: Loyalty Points Module. If you don’t want to spend a lot of time and effort devising your individual customer reward system, then this module is for you. With Advanced Loyalty Program you assign a number of loyalty points to certain products, which are accumulated in the customer account when they are purchased. Buyers, in their turn, can convert their loyalty points into vouchers.
Compatibility: v1.5.3.1 – v1.7.5.1
Price: €69.99
Happy Birthday – sending coupon automatic way Module. A Birthday is mostly a pleasant and happy day for a person – make it better by offering them a discount coupon. The module offers several kinds of discounts: gift product, free shipping, percent or amount discount, which a store admin can configure, together with the discount email contents.
Compatibility: v1.5.0.0 – v1.7.5.1
Price: €29.99
Flash & Private Sales for PrestaShop
Top Banner Module. Sometimes a customer needs encouragement to make a purchase, and a banner is an effective way to do this. This module allows you to emphasize your sales codes, special discounts and promotions as well as announce a special event or remind of a festive occasion. Module templates are highly customizable, which means the design and banner contents will be in your hands.
Compatibility: v1.6.0.4 – v1.7.5.1
Price: €49.99
Private Shop – Login to See Products / Store Module. This module offers you a rather novel and peculiar way of urging your online store visitors to create accounts. With Private Shop you can restrict access to certain product pages and categories for the unlogged customers. You can also hide the privatized pages from Google indexation so that they could not be accessed via search results.
Compatibility: v1.6.0.5 – v1.7.5.1
Price: €49.99
Countdown Specials – Flash sales Module. Create a sense of urgency and uniqueness of offer with Countdown Specials module. It allows to create, configure and add a reverse countdown display to the products currently on sale, prompting visitors to make a decision.
Compatibility: v1.4.1.0 – v1.7.4.4
Price: €49.99
Cross-selling & Product Bundles for PrestaShop
Advanced Pack 5 – Create bundles of products Module. Increasing an average shopping cart value and improving customer satisfaction at the same time seems like an impossible goal, this module can help you achieve it. Offer your customers a bundle of products complementing each other for a special lower price. This module also takes care of product pack management.
Compatibility: v1.5.3.1 – v1.7.5.1
Price: €249.99
Related Products Module. Offering related products is an effective and easy way of internal promotion, and this module gives you wide capabilities of such promotion. Choose the product reference principle – same category, keywords or specific, and where they will be displayed – home page, product page, order page, in columns or quick product view window.
Compatibility: v1.6.0.5 – v1.7.5.1
Price: €59.99
Additional products on order page Module. If you are not quite ready for such extensive functionality like in the module described above, then this one will serve a decent and less expensive alternative. Display as many additional products as you wish based on the customer shopping cart.
Compatibility: v1.6.0.5 – v1.7.5.1
Price: €29.99
Wishlist & Gift Card for PrestaShop
Gift Card – Advanced solution Module. Gifts, even for the nearest and dearest, can be really hard to find and select from numerous alternatives. Save your dear clients from hours of search and doubts by offering to purchase a gift card. A customer can download the purchased gift card in PDF format to print it out, cancel it and get a refund and check whether it was used or not.
Compatibility: v1.5.0.0 – v1.7.5.1
Price: €99.99
Wishlist PRO Module. This sophisticated gift list module will be a great addition to a large or middle retailer online shop. Offer your customers gift lists for all sorts of special occasions – birthday, wedding anniversary, Christmas, etc, analyze their performance and modify if they prove not very effective.
Compatibility: v1.1.0.0 – v1.7.3.4
Price: €69.99
Pre-order and Waiting List. Seeing that the item you wished for is out of stock is greatly discouraging, no doubt, but you can alleviate this disappointment for the customer. Install a Pre-order and Waiting list module and offer a customer the possibility to preorder an out-of-stock item, subscribe for a waiting list and receive notification when the item is back in stock.
Compatibility: v1.4 – v1.7
Price: $59.00
Wrapping it up
As you can see, there is a huge number of marketing and promotion tools out there, so don’t be afraid to experiment – you will never know if the module works for you until you install and try it.
To find more BelVG modules, visit our PrestaShop module store.
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