PrestaShop and PayPal have been partners for many years, working closely to bring mutual innovations and upgrade each other’s technologies. As a result of such prolific cooperation, PrestaShop Checkout has recently been introduced. This solution is aimed at supporting both merchants and their customers throughout the online shopping experience. In this article, we will provide a brief but thorough description of how this solution operates and what values does it introduce to the PrestaShop ecommerce experience.
PrestaShop Checkout is a unique online payment interface where you, as a store admin or owner, get infinite possibilities for payment types management and configuration. This innovative payment solution enables you to operate with a rich variety of payment ways and services. The scope of PrestaShop Checkout payment options is extremely wide, including not only international services like PayPal, but also a variety of local payment methods. All in all, the number of countries you can sell your products to unhindered with the help of PrestaShop Checkout reaches two hundred.
What benefits will the PrestaShop Checkout adoption bring to your online business? Below is the list of the main PrestaShop Checkout advantages for large and small ecommerce businesses:
1. Payment methods diversity
Introduce this single solution and gain access to a rich variety of payment methods, integrated directly into your online store checkout page.
2. Enhanced security
Conduct completely secure transactions via PayPal. PrestaShop Checkout will ensure maximum protection of each payment with 3-D Secure protocol and anti-fraud detection rules.
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3. Single interface
With PrestaShop Checkout, you get a wholesome interface where all the available payment methods are included. Now, dozens of payment methods are at your fingertips.
4. Improved conversions
Since the solution allows to yield the most widespread payment methods from each country, such diversity will definitely serve as a competitive advantage for your store and will single you out among your rivals.
5. Preferential pricing
Due to the longtime partnership with PayPal, PrestaShop Checkout offers one of the lowest commission pricing on the market.
Let us elaborate further on the final point. High transactional fees often become the stumbling block on the road to local payment gateways introduction. With PrestaShop Checkout, you do not have to stifle the variety of offered services anymore. The solution provides exceptionally friendly transactional pricing for all payment methods. For example, the credit card and local payment method fees for France, Spain, the United Kingdom and Italy constitute only 1.2% + €0.35 per transaction (or + £0.30 in case of the UK). The fees are higher for PayPal transactions (from 2.9% + €0.35 to 3.4% + €0.35) and American Express (3.5% + €0.35). As for the international fees, they amount to + 0.5% for the Eurozone and + 2.0% for the rest of the world.
PrestaShop Checkout was designed with an aim to successfully meet the challenges of the future ecommerce environment. This brainchild of PrestaShop and PayPal is guaranteed to pave your business the way into global online retail. Let us hope the collaboration between these two companies will result in a number of excellent ecommerce solutions.