PrestaShop 1.5 Developer’s Guide

PrestaShop 1.5 Developer’s Guide

Countless hours of hardworking – and a whole book of helpful hints on Prestashop version 1.5 is finally ready!

We deal with Prestashop ever since the first versions were released. A lot of time have passed and we are glad to see how much this platform has grown. Our developers get asked all the time  about Prestashop’s inner workings, about bugs or some advice we can share with them. As a result of our experience on all Prestashop related projects and extensions we wrote a whole book about Prestashop. We feel it’s the best way to share our insight and educate both the storeowners and new developers on one of our most-loved ecommerce platforms. (more…)

Upcoming Prestashop 1.6 Release

September 27, 2013 Alex Huk Prestashop

A short blog post here about the upcoming Prestashop 1.6 release.

Most of you should already know this, but the update have been revealed recently and it’s bringing along a number of great things.

And the most important thing from my opinion is the new and improved back office statistics.

I got to say that from the screenshots and video – it looks awesome. It really looks like something built with our thoughts and propositions in mind. (more…)

Magento CE 1.8 Now Available

September 25, 2013 Alex Huk Magento
Magento CE 1.8 Now Available

Congratulations to everyone. Today the official magento CE 1.8 build appeared.

The main changes fix the current version issues.

Functional of tax calculation was improved and optimized. USPS and DHL libraries were updated as well.

Cache performance optimised and there is a new cacheing provider – Cm_Cache_Backend_Redis.

There also is an ability to move sessions to Redis with Cm_RedisSession.

Now you can use this from the box: (more…)

How Can Magento & PrestaShop Merchants Sell on Facebook?

September 20, 2013 Alex Huk Magento, Prestashop, Social
How Can Magento & PrestaShop Merchants Sell on Facebook?

This post was contributed by Yariv Dror who is the Co-Founder & CEO of

Any Magento or PrestaShop merchant – big or small – can sell on Facebook, significantly boosting his/her sales.

Here are a few examples for that:

  • The jewelry designer Nava Zahavi who started with only 100 fans on Facebook. Running a small budget Facebook ads campaign driving traffic to her Facebook store, she made 400% Return on Investment (ROI) selling on Facebook.
  • The Scandinavian fashion brand OnePiece, sold over 1,000 items in 24 hours offering a group deal inside their Facebook store. In addition, this brand has increased its Facebook community by 4,000 fans in those 24 hours.
  • The New York Times has recently covered that The Polkadot Alley company switch from e-Commerce to f-Commerce (Facebook-Commerce) increased the company’s sales from $400K to $1.5M over the period of one year.
  • The average conversion rate of Facebook stores that we see is 20%! As an online merchant, you can appreciate this very high number.

Here are the do’s and don’ts for selling on Facebook (more…)

What is PrestaShop

What is PrestaShop

As stated in the General Public License, PrestаShоp is a free distributed software. Although it is a freeware, its modules, templates and themes are distributed on paid basis via the PrestаShоp store. Officially launched in August 2007, it was initially focusing on small businesses and start-ups. Currently PrestаShоp has been translated and is available in various degrees in more than 40 languages. It was awarded Best Open Source E-commerce Applications at Pасkt 2010 Open Source Awards and Best Open Source Business Application in 2011 at Open Source Awards.

PrestаShоp is easy to install and set up, has many settings options available & low system requirements for hosting server: Apache web server 1.3 or later with PHP 5 or above & MySQL 5. (more…)

Welcome to BelVG ecommerce blog

Our blog is a place where we share some thoughts, news and guidelines of our company developers with you. Our main topics are Magento, Prestashop and Oxid – the platforms we have mastered.

Our goal is to provide really useful information to our readers – clients, developers and e-shop owners. Feel free to look around – if you are in any way related to e-commerce, we are sure you will find some articles to your taste and interests. Moreover – don’t hesitate to comment or ask a question on any topic you see. Our authors are certified Magento developers themselves and are ready to answer you.