Beardshop.se is a Swedish online shop offering a wide selection of beard, moustache and men’s hair care goods as well as shaving accessories. The company was founded in 2014 and since than, it has been rapidly evolving to deliver the best shopping experience with its constantly increasing product range. While visiting Beardshop.se, one can find numerous shaving brushes, foams, oils together with men’s body care and stylish apparel for bearded men. Beardshop.se also retails various shaving tools and devices. To contribute to shaving as an art, the company actively participates in World Beard Day setting high standards of beard styles.
Due to the fact that almost half of all visitors use mobile devices to look through the website, it was very important to make a responsive design. Whatever device you would want to use, it will look amazing and convenient for navigation.
Magento is a powerful tool for ecommerce development. It provides merchants with lots of ready-to-use solutions to create a unique and functional webstore. But the performance of an online shop depends not only on the ecommerce platform itself. Server and hosting also play an important role in website optimization. Thus, to improve their webstore, Beardshop decided to move to a new more productive server. To do its utmost to optimize the store, BelVG upgraded it to the latest Magento version available at that moment and deleted all the obsolete extensions that were not necessary for Beardshop anymore.
The technical perfection of the webstore should comply with its modern interface. Not a single customer will continue shopping when seeing an old-fashioned ecommerce site. There are dozens of beautiful templates for Magento stores. Every merchant can find what they are looking for depending on the needs of their webstore. Changing the theme of the webstore and customizing it is the easiest way to refresh the design. As Beardshop fully understood this, they shared their requirement and chose one of the themes that BelVG selected for them. Frontend developers customized the chosen template to make it unique and compatible with client’s general idea of how the webstore should look.
The webstore development is very important, but is only the first step to a successful ecommerce. To keep the online store working well it is detrimental to pay attention on a daily basis from both webstore managers and developers. During the cooperation with Beardshop, BelVG implemented tons of different backend and frontend features of various scales to improve the webstore and to add features that the client wanted. Managing webstore security is also a significant part of the support. BelVG and Beardshop continue their collaboration to make the webstore even better.