Carousel: the Practice of Sophisticated Development

April 23, 2012 Alex Huk Fun&Events, Magento

Hard work always bears fruit someday. In case of BelVG, it became one new great project that recently went live. We are proud of being contributors to Carousel, an Irish vintage clothing webstore, including hundreds of Magento extensions from leading Magento development companies over the world.

Carousel is running on 10 BelVG extensions along with the ones from AheadWorks, Amasty, MageWorx, Unirgy, WebShopApps and others. Thereby, you can imagine how complicated customization process was to make all these extensions compatible with each other.

The owner of carousel is planning to launch 6 more stores in different niches (menswear clothing, street wear, arrivals across all stores, etc.).

Expect to read an exclusive interview with CTO of the Carousel project soon!

Add-ons on Friday

April 20, 2012 Alex Huk Magento, Prestashop

If you start following us recently, you may not know yet, that every Friday we analyze what we have done for Magento Connect and Prestashop Addons and put forward modules and extensions that we released during the outgoing week. If you are our regular reader – discover BelVG products earlier than your rivals will do.

We upgraded Magento Product Countdown to 1.6.0 version, revealed in significant code improvements. In addition, we made it available for Enterprise EE!


Prestashop merchants have always suffered from losing clients, who left because they mistyped words in the search field. It’s no more a problem with Prestashop Search Autocorrection.


Discussing Prestashop tips in our blog, readers asked us a lot about adding extra tabs to the frontend product pages. And our developers met their request halfway. This is how Prestashop Product Tabs module emerged.

Have a nice weekend with BelVG products that work when you rest.

The Talk with the Customer

April 17, 2012 Alex Huk Magento

We continue posting series of blog articles, dedicated to our clients and their businesses, operating on BelVG extensions. We strongly believe that success of any eCommerce development company is determined by the amount of profit, gained by store merchants. So we dig deeper to find out, whether our customers are satisfied, and then share their answers with you.

Recently I had a very nice chat with one manufacturer and retailer of women’s clothing. Despite hundreds of websites, which sell female garments, his eFashionClothing store draws the attention and seduces to buy its fineries (no advertising, just my female point of view). Director of eFashionClothing has downloaded our Magento Facebook Connect and Like Free extension and is willing to share his story of dealing with it.


I.T. How should I introduce your store to BelVG blog readers?

eFashionClothing My webstore is about women’s affordable handmade fashion clothing (Plus Size Dresses  and Plus Size Clothing) in gothic, renaissance, bohemian, hippie & gypsy styles. I have my Manufacturing Unit in New Delhi (India) and my current target country is the USA. Australia, Canada, UK, New Zealand and other countries are in pipe line.


Creating a Theme for Magento

Let’s say you already have HTML, CSS, JavaScript layout. How to make a theme for Magento, using this layout? In this article I describe steps to create a theme.

At the first stage we create folders for our new theme. We call it my_theme. Then we add a new folder with the name of our new theme.

/app/design/frontend/default/my_theme/ – our new theme

/app/design/frontend/default/my_theme/layout – assign content blocks for each structural block you create.


BelVG Updates

April 11, 2012 Alex Huk Magento

View products closely and rotate them from side to side with the Magento 360° View extension. We have released its new 1.2.0 version with some awesome features added.

– 360° View Flash Player is open source now
– Flash Player works more smoothly
– New Flash Player size is added (512×512)
– Popup window for 360° View is fully customizable
– Bug with uploading photos for new products is fixed




Learn more about the extension from here.

Besides, we have made a video guide for Magento Dropdown Menu.

Have a focused, effective and productive working day!


Class Naming Conventions and Their Relationship with the Autoloader (Magento Certified Developer Exam)

We suppose you continue following our Magento certification-dedicated posts in our blog. This time we will tell you about class naming conventions and their relationship with the autoloader.

Magento was developed based on the Zend Framework, so the rules of class naming in Magento were taken from the Zend Framework (read more here).

Magento standardizes class names depending on their location in the file system. Such standardization enables automatic class loading (autoloader) instead of using require_once and include_once functions. Rather than the directory separator (‘/’ – invalid character for class names), developers use the underscore character (‘_’).