“Path to purchase” is the steps a shopper should complete before getting the shopping done. That’s why it is necessary to define the pages that are of great value. These pages and the way they are designed work on customer’s conscience spurring them into action. In any case, various store features should be considered as it encourages customers to buy items.<\/p>\n
Home Page<\/strong> Catalog page<\/strong> Search results<\/strong> Product page<\/strong> Shopping cart<\/strong> Do you know it takes seconds before deciding to continue surfing the site or not? In fact, visitors can determine their attitude at first glance. That’s why website owners should focus on the idea and get customers impressed. Such key point as design should be created according to the customer’s needs and characterized by uniqueness. Besides, different product photos should be placed as it is a good way to capture visitor’s attention. Based on the idea, you apply up-to-date innovations that trigger customers to deepen into shopping experience.<\/p>\n Callouts:<\/p>\n <\/strong> Catalog page includes small product images and brief descriptions that are shown in a grid or list format. Banners, videos, details can be added to make customers have a full image of the products. If there is a promotion, special design can be created also. You have a possibility to form a particular category to feature a brand that is stood out from various categories. The brief description of a product furnishes enough information for those shoppers who know what they want to purchase. Such customers usually add an item to the cart and continue online shopping. For the rest of shoppers, it is necessary to enrich descriptions to meet customer’s needs.<\/p>\n Callouts:<\/p>\n Have you ever heard that visitors who look for necessary items with the help of search bar complete a purchase twice oftener than those who use just navigation? Such shoppers can be considered “pre-qualified”.<\/p>\n There is a search box on the right corner and a link to advanced search in the footer. All the search queries submitted by shoppers are saved, so you are informed what products shoppers are interested in. Suggestions can be offered by you. Besides, synonyms and common misspelling can be entered. A specific page, when a search query is entered, is displayed.<\/p>\n Callouts:<\/p>\n The main image placed on the product page primarily attracts attention. These images should be with a high-resolution zoom and thumbnail gallery. On an equal basis with product availability and pricing, a tabbed section should be placed with additional information and related products.<\/p>\n Callouts<\/p>\n
\nIt is believed to be one of the most important features of the webstore that allures shoppers and makes them study up on it.<\/p>\n
\nOn the page the products are shown in a grid or list format. A shopper can select products according to the category chosen from the main menu or it may be the result of the search. Any item can contain comprehensive description to provide customers with more essential details.<\/p>\n
\nHave you ever heard that visitors who look for necessary items with the help of search bar complete a purchase twice oftener than those who use just navigation?<\/p>\n
\nCustomers are provided with detailed data on every item in the catalog. Here shoppers have a possibility to read reviews and compare products. Items can be added to the wish list or placed into the shopping carts.<\/p>\n
\nIt contains items and relevant data with selected price and quantity. Subtotal is calculated as well. It is possible to apply discount coupons.<\/p>\nHome Page<\/strong><\/h2>\n
\n
![\"Magento](\"https:\/\/belvg.com\/blog\/wp-content\/uploads\/2018\/01\/Magento-brief_1.jpg\" "\\"Magento")
<\/a><\/strong><\/p>\nCatalog page<\/strong><\/h2>\n
\n
<\/a>
\n<\/strong><\/p>\nSearch results<\/strong><\/h2>\n
\n
<\/a><\/p>\nProduct page<\/strong><\/h2>\n
\n