eCommerce area became so popular, that media corporations can’t skip or ignore its events. BBC News Business has recently published the article “The search for e-commerce 3.0”. It tracks the history of eCommerce development and explains how heavily eCommerce 3.0 will rely on social networks and mobile phones. The article considers the examples of Walmart and US cosmetics chain Sephora that increase their revenue thanks to “Facebook effect”.
We strongly agree with BBC on the following matter: socializing and mobilizing merchant businesses are prime activities for developers, and companies, performing it, will be top ones.
Apparently, the best example to demonstrate eCommerce 3.0 huge potential is X.Commerce platform.